About the presenterSpring Week on Campus 2018
Miriam Seifert holds a Master of International Business with first class honours from the University of Auckland where she is currently undertaking doctoral studies within the field of Marketing and Strategic Management.
Miriam’s research focuses on understanding dynamic environments and strategies arising from continuously changing environments, particularly fashion, and explores how constant change challenges a business’s ability to achieve competitive advantage.
Prior to life in New Zealand, Miriam worked as a marketer in Europe. Miriam has won the 3-Minute Thesis at the University of Auckland, was a finalist at the Asia-Pacific 3 Minute Thesis last year and spoke about her research at Raising the Bar this year. Through her research, she hopes to raise awareness of consumption and its negative effects on society.